The Dutch RCC has judged that a Greenpeace advert is misleading. This follows a complaint by the Chlorophiles, an organisation of workers from the chlorine- and PVC industry. In this advert, toys made of soft PVC were called "those toxic toyies". The RCC has judged that "this wording is too categorical and therefore misleading". "The word toxic gives the impression that the toys do present a direct danger for health".
The judgement of the RCC comes one day after that Greenpeace led an action at Exxon Chemicals, Botlek-Rotterdam, against the use of phthalates in toys, made of soft PVC. The slogan they used "Stop Toxic Toys" was obviously misleading there too...

For more information:
F.Engelbeen
+31-10-43.89.211 (working hours)
+32-3-605.38.14 (after 19:00)

Chlorophiles are a Not-For-Benefit Association of about 2000 workers in the chlorine- and PVC-industry working with responsible care to help producing products for the well-being of mankind. Mankind should not be refused to use chlorine and chlorinated products on the basis of prejudices and faulty information.

You are at level one of the Chlorophiles pages.

Created: July 5, 1998.
Last update: July 16, 2000.

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Greenpeace and chlorine

More information on phthalates, you can find at our PVC and additives page.
More about hormone disturbing chemicals, you can find at:  Chlorine and hormonal activity.
More background information about this verdict of the RCC you can find at: Second complaint at the Advertising Code Commission .

For any comment on this or other Chlorophiles pages:

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